Oliver quantifies your prospect's interest thanks to the "Traffic tracking" option.
Depending on the actions and time spent by your prospect on your website, Oliver is able to evaluate the level of interest that the prospect has for your offer shown on your website.
The score varies according to several criteria :
- The time spent on the site
- The number of pages visited
- The number of client sessions on the website
- The time interval between two sessions
- The type of pages visited
A session is a 5 minute time-lapse where the client can enter your site multiple times.
The higher the score, the more likely the lead is to be interested by your services. It is therefore necessary to prioritize the processing of business opportunities with a high score. All you have to do is contact the right people and increase your sales.